Prerequisites

TikTok Ads Manager - An active TikTok Ads Manager account with campaign spending history

Creative Content - Video ad creatives and campaign data for performance pattern analysis

Conversion Tracking - TikTok Pixel properly implemented for ROI and conversion analysis

Account Access - Admin or Advertiser access to your TikTok advertising accounts

Connection Methods

TikTok Marketing API

Secure connection using TikTok's Marketing API with read-only access to campaign performance data.

Business Center Integration

Connect through TikTok Business Center for multi-account access and team collaboration.

Connection Guide

Step 1: Access TikTok Ads Integration

Navigate to Integrations in Datapad and select TikTok Ads:

TikTok Ads connect screen on Datapad UI

Step 2: Authenticate with TikTok

Click "Connect with TikTok" and sign in with your TikTok business account:

TikTok Ads OAuth authentication

Step 3: Select Ad Accounts

Choose which TikTok Ads accounts you want to analyze:

TikTok Ads account selection

Required Selections:

TikTok Business Account
Ad Accounts to Connect
Campaign Data Access Permissions

Datapad only requests read-only access to your TikTok Ads data and never modifies your campaigns, creatives, or targeting settings.

Example Queries

Here are some example questions you can ask once your TikTok Ads data is connected:

"Which video creatives have the highest engagement rates and viral potential?"

"What audience demographics convert best for our TikTok campaigns?"

"How do our creative formats perform compared to organic TikTok content?"

"Which campaigns should we scale and what budget adjustments should we make?"

"What trending sounds and hashtags are driving the most conversions?"

"How does our cost per acquisition vary by age group and interest targeting?"

💬 Creative Advertising Tips

Focus on creative hook performance in the first 3 seconds for better engagement

Ask about trending elements to incorporate into future creative campaigns

Request user-generated content performance for authentic advertising strategies

Use demographic insights to tailor creative content to your target audience

Behind the Scenes

Datapad connects to the TikTok Marketing API to fetch your campaign performance data, creative analytics, and audience insights. Our AI analyzes video creative patterns, viral content elements, and audience engagement behaviors to provide specific recommendations for creating high-performing TikTok ads that resonate with your target audience and drive conversions.

Troubleshooting

Authorization failed

If TikTok Ads authorization fails:

Ensure you have admin or advertiser access to the TikTok ad accounts
Check that your TikTok Business account is properly set up
Verify your account complies with TikTok's advertising policies
Try connecting through TikTok Business Center directly

Missing campaign data

If campaign data is missing:

Verify you selected the correct ad accounts during setup
Check that campaigns have been running for at least 48-72 hours
Ensure campaigns have sufficient spend for meaningful analytics
Confirm TikTok Pixel is properly implemented for conversion tracking

Creative analytics incomplete

If creative performance data is incomplete:

Verify video ads have been approved and are actively serving
Check that creative assets meet TikTok's advertising guidelines
Ensure sufficient creative diversity for meaningful pattern analysis
Contact support if specific creative metrics appear to be missing