10 Best Calliper Alternatives & Competitors in 2024

Cem Ruso
Cem Ruso
September 10, 2024
September 10, 2024

Calliper is an AI-powered virtual data scientist that analyzes data from product, finance, and support and automatically delivers actionable customer insights.

Business owners and employees use Calliper to build dashboards for multiple departments – leadership, marketing, sales, finance, and more.

However, when you need a tool with a high number of integrations and an easier setup process, you must look for an alternative.

In this article, I will tell you why you should try an alternative to Calliper and discuss the best ones in the market.

Why Do You Need a Calliper Alternative?

There are two major reasons why you need a Calliper alternative:

  1. Limited integrations
  2. The setup process is slow

Let’s dig into these reasons one by one.

Reason 1. Limited Integrations

When building reports and tracking KPIs, integrations play a key role. Any software you use must integrate with multiple sources to give you a chance to track each and every KPI essential for your business.

When I looked at the integrations Calliper offers, I felt that it’s missing integrations from the e-commerce and email marketing sectors. The software doesn’t integrate with Shopify, Squarespace, Mailchimp, or any similar tool.

Reason 2. The Setup Process is Easy But Slow

When I tried setting up Calliper for my business, I was a little disappointed. 

The onboarding process is decent and fast, but one major drawback I discovered was that when you integrate any Calliper with any software, it takes 24 hours for Calliper to collect data related to your business.

So you have to wait for a day after integrating the platform to all data sources you need and then go into building reports and tracking KPIs.

What are the Best Calliper Alternatives and Competitors?

Some of the best alternatives to Calliper are:

  • Datapad: Track all your essential business metrics with stunning dashboards.
  • Polymer: AI-powered data analysis and dashboarding software.
  • DashThis: Helps you automate marketing reports while connecting data from all major marketing platforms.
  • Coefficient: Self-serve data analysis platform that allows you to ingest, analyze, and visualize live data.
  • Akkio: An AI-powered data platform that excels at predictive modeling and forecasting.
  • ThoughtSpot: AI-powered analytics platform that enables you to query, visualize, and analyze data.
  • Sisense: Powerful BI and analytics platform.
  • Whatagraph: Aggregates cross-channel marketing performance data into a centralized platform. 
  • Geckoboard: Lets you create real-time KPI dashboards that are readily accessible on any device to measure team performance. 
  • Mixpanel: Product analytics platform that helps companies better understand their customers and make data-driven product decisions.

1. Datapad

Datapad is a one-stop shop that allows you to track all your essential metrics from a single dashboard.

It’s a simple, easy-to-use data visualization tool that anyone on your team with zero technical knowledge can use to build reports.

As a go-to solution for Agencies, Datapad makes it easy to onboard new customers with 1-click templates and share performance reports with read-only links.

Datapad also makes it easy to collaborate as a team with the ability to drop comments on KPI cards.

The AI insights tool lets anyone detect anomalies in their data and provides actionable to-do items to increase performance.

Key Feature #1. Templates

When running a business, building and analyzing reports is a crucial part of your daily or weekly operations. But let’s face it: building reports isn’t as easy as it sounds. You must know which metrics to choose when designing the right charts to bring together a thorough report.

If you are an agency and want to create the same reports for multiple clients, then this hassle becomes even more burdensome.

Guess what? Datapad lets you do all this with just a few clicks.

With Datapad's templating features, you can:

  • Choose from a gallery of pre-designed templates and apply them with 1-click
  • Build a custom dashboard and re-use it as a template by changing its sources
  • Share all connected data sources in the workspace with your teammates

‍Key Feature #2. Team Collaboration

Tracking KPIs isn't a one-person job when you have a lot of them; you need a team. However, not all KPI dashboard tools let you bring your team on board. 

Guess what? Datapad lets you do it quickly and easily. 

Moreover, you can assign individual team members tasks to handle, goals to achieve, and metrics to measure.

With Datapad's team collaboration feature, you can:

  • Get notified whenever there’s an update for any metrics and KPIs you track
  • Communicate around your metrics and KPIs with your team members
  • Get push notifications on your phone to stay updated with all your KPIs

Key Feature #3. Automated Reports & Scorecards

Wouldn't it be great if you could check your business KPIs first thing in the morning, straight from your inbox?

With our dashboard software, you can subscribe to any dashboard and receive daily email updates.

All you have to do is build a dashboard, click the subscribe button, and set your email preferences.

The best part is you can share reports with anyone, even emails outside of your organization or workspace.

Step 1: Subscribe to a dashboard

Step 2: Check your inbox

With Datapad’s report and scorecard automation, you can:

  • Subscribe to any dashboard
  • Receive daily highlights around all KPIs
  • Send reports to users in and outside of your organization
  • Customize the date range, calculation, and styling of KPIs

Pricing

Datapad has a free tier that includes 1 dashboard. If you want more, you can upgrade to the $30 Standard Plan, which includes 3 dashboards and scales with your usage. Datapad also offers a Business Plan tailored for agencies and includes dedicated customer support.

We are now offering an early bird discount to all users, so it's a great time to sign up and give Datapad a spin.

Pros and Cons

✅ Free plan gives you unlimited sources to import KPIs from.

✅ Lets you subscribe to dashboards to get daily highlights.

❌ Variety of charts and graphs selection can be widened.

2. Polymer

Polymer is an AI-powered data analysis and dashboarding software. It lets you interact with data without code and with AI on your side to answer fundamental business questions without needing advanced tools or training.

Features

  • Polymer's in-app dashboard maker allows you to drag and drop visuals, widgets, and filters to create dynamic dashboards. 
  • It has over 20 distinct chart types, interactive widgets, and ready-to-use dashboard templates for e-commerce, marketing, and sales teams. 
  • Polymer’s no-fuss AI dashboard builder automatically creates beautiful dashboards or interfaces for you with the right mix of KPIs, visuals, and chart explanations.
  • Access real-time data from popular data sources and apps like Shopify, Google Analytics, Facebook Ads, Jira, Dropbox, and more.
  • Use Polymer's AI assistant, PolyAI Chat, to ask questions about your data in plain text and reveal hidden patterns, trends, and opportunities.

Pricing

Polymer offers a 7-day free trial with all of its paid plans:

  • Basic: $10 per month
  • Starter: $50 per month
  • Pro: $100 per month
  • Teams: $50 per month

Pros and Cons

✅ Great set of features offered at affordable pricing.

✅ Extensive data visualization elements.

❌ There are limited integrations (many are still on the waitlist).

3. DashThis

DashThis helps you automate marketing reports while connecting data from all major marketing platforms and offering powerful customization options to keep reports on-brand.

Features

  • Extract data from 34+ popular marketing apps and tools, including Facebook, Instagram, TikTok, and more. Also allows uploading data directly via .csv files.
  • Has an extensive gallery of ready-made reporting templates with preset KPIs and metrics for SEO, PPC, email, social media, and other marketing purposes.
  • Supports data blending and aggregation to visualize data from multiple apps and campaigns in one unified analytical dashboard.
  • Choose from pre-built dashboard templates or create custom dashboards using the drag-and-drop editor. You can also clone dashboards with a click to reuse them anytime.
  • Configure and customize the look and feel of dashboard elements with brand logos, colors, and themes to reflect your branding. 

Pricing

DashThis offers a 15-day free trial. Post that, you can choose from its paid plans:

  • Individual: $49 per month
  • Professional: $149 per month
  • Business: $289 per month
  • Standard: $449 per month

Pros and Cons

✅ Highly configurable dashboards and reports.

✅ Well-integrated with marketing apps and data points.

❌ It's pricey, as the number of widgets per dashboard is limited, and the software is priced by the number of dashboards per plan. 

4. Coefficient

Coefficient is a self-serve data analysis platform that allows you to ingest, analyze, and visualize live data from multiple systems into Google Sheets and Excel. It's an excellent alternative to Calliper if you're looking to transform your spreadsheet into an analytics hub.

Features

  • Import live data from over 70 data warehouses and BI tools to your spreadsheet with a click.
  • Build live pivot tables on top of your cloud systems to clean and harmonize data before it reaches your spreadsheet. 
  • Choose from hundreds of pre-built dashboard templates for Sheets and Excel to instantly visualize data as they come in.
  • Coefficient's Google Sheets AI extension lets you generate formulas, connect data, create reports, and automatically analyze and visualize trends using text-based prompts. 
  • Trigger Slack and email alerts for changes in real-time or set up and send daily or weekly digests so everyone stays on the same page.

Pricing

Coefficient offers a free plan limited to three data sources, 50 refreshes, and 5,000 rows of data import per month. Other than that, it has three paid plans:

  • Starter: $59 per month
  • Pro: $119 per user per month
  • Enterprise: Custom pricing

Pros and Cons

✅ Automatic 2-way syncing makes data flow easy between spreadsheets and apps.

✅ Keep data secure with OAuth controls and SOCII compliance.

❌ The free plan limits the number of data connectors and import capacity.

5. Akkio

Akkio is an AI-powered data platform excelling at predictive modeling and forecasting. Its intuitive, no-code interface allows you to build and deploy machine learning models without requiring extensive programming knowledge.

Features

  • Akkio's Generative reports feature uses AI to understand your dashboard requirements in plain text language and creates pixel-perfect BI dashboards and reports with relevant charts and explanations.
  • Connect live data from MongoDB, MySQL, HubSpot, Google Analytics, Zapier, and other data warehouses and storage apps.
  • Leverage conversational AI to clean, transform, and harmonize data for analysis via simple text-based commands.
  • Explore data using GPT-4 powered models and extract insights, analysis, charts, and graphs using text instructions in clicks.
  • Use AI to generate real-time predictions, from customer churn to sales forecasts and more, suitable for applications that require immediate insights.
  • Users can deploy their models as APIs, embed them into applications, or schedule batch predictions, providing flexibility in how the models are utilized.

Pricing

Akkio comes with a free trial and has four paid plans to choose from: 

User Plans

  • Basic: $49/user per month
  • Pro: $99/user per month

Build-on Package: $999 per month

Enterprise: Custom pricing

Pros and Cons

✅ Allows for easy deployment and scaling of machine learning models.

✅ Accessible to both technical and non-technical users.

❌ The tool is not suitable for users requiring more control and customization over their AI models and workflows.

6. ThoughtSpot

ThoughtSpot is an AI-powered analytics platform that enables you to query, visualize, and analyze data using natural language accompanied by enterprise-grade data governance and security. 

Features

  • Use the drag-and-drop builder to create dashboards using dozens of chart types and advanced chart configuration options to group axes and add labels, notes, and tabs for a seamless, contextualized experience.
  • ThoughtSpot's SpotIQ AI engine automatically analyzes data to detect anomalies, correlations, and trends and provides personalized, relevant insights to users.
  • ThoughtSpot allows users to search data using conversational language without requiring SQL or data analysis expertise. 
  • Connect your dashboard with live cloud data from data warehouses, ELT and ETL tools, and essential business apps. 

Pricing

ThoughtSpot offers a generous free trial followed by four premium plans:

  • Team: $95 per month
  • Essentials: $1250 per month
  • Pro: Custom pricing
  • Enterprise: Custom pricing

Pros and Cons

✅ Comes with exceptional AI capabilities.

✅ Offers a fair pricing model with unlimited users and pay-per-data processing.

❌ Poor UI and rigid customization options make ThoughtSpot hard to use for beginners.

7. Sisense

Sisense is a powerful BI and analytics platform. It features three modes of embedding analytics into your product: no-code embedded analytics, pro-code developer analytics, and cloud-agnostic analytics.

Features

  • It features a drag-and-drop interface for creating dashboards with smart calculations and self-explanatory visuals accompanied by images, text, and videos.
  • Sisense offers a dedicated marketplace with hundreds of widgets, filters, and design elements available as add-ons. 
  • Choose from 10+ native connectors and flexible data engines (live connections, elasticube, or a hybrid approach) to access relevant data stored in business apps, databases, or cloud data warehouses. 
  • Leverage Sisense AI-and-ML-based analytics to forecast future values, analyze patterns, and detect anomalies and variations proactively.
  • With the Sisense Natural Language Query (NLQ) interface, you can ask questions in plain English and receive an answer in the form of a widget.
  • Embed Infusion Apps within Slack, Teams, and more apps for a personalized chatbot experience that understands and answers questions in plain text – like chatting with your analytics department head.

Pricing

Sisense also doesn't reveal its pricing. You can request a free trial and discuss pricing with their sales team.

Pros and Cons

✅ Dynamic APIs and SDKs allow greater UI control while embedding analytics.

✅ Has robust architecture and provides Rest APIs to access the platform externally.

❌ Variables and parameters cannot be used in the front end. 

8. Whatagraph

Whatagraph aggregates cross-channel marketing performance data into a centralized platform. It allows you to combine data, measure KPIs, and track goals from the high level to specific apps and campaigns.

Features

  • The platform offers 50+ native integrations with social, paid advertising, email, SEO, CRM, and other marketing sources and custom APIs to connect with data warehouses. 
  • Data grouping and aggregation features make it easy to blend cross-channel campaigns, display combined metrics and custom calculations, and visualize results side-by-side.
  • Has an extensive library of pre-built widgets, report templates, and visualization elements.
  • Use the drag-and-drop builder to create custom visuals, widgets, and even an entire dashboard with live widgets, visuals, and cross-channel data.
  • Get shareable links for live dashboards and schedule automated email reports in PDF, Excel, or CSV formats.

Pricing

Whatagraph offers a 7-day risk-free trial. Other than that, it has three paid plans:

  • Essential: $249 per month
  • Advanced: $499 per month
  • Custom: Custom pricing

Pros and Cons

✅ Whatagraph features a WYSIWYG editor (easy and convenient for beginners).

✅ Allows blending cross-channel data and comparing numbers side-by-side.

❌ Lacks AI integration and is pricey for small-scale businesses.

9. Geckoboard

Geckoboard lets you create real-time KPI dashboards that are readily accessible on any device to measure team performance. It's trusted by data-driven teams at Loom, monday.com, Airtable, and more.

Features

  • Geckoboard's online dashboard creator lets you drag and drop visuals, widgets, status indicators, and more elements to create stunning dashboards. 
  • It integrates with 90+ data sources (including spreadsheets) and connects data via Zapier or custom APIs.
  • Use Interactive View to dive deeper into metrics and diagnose why the numbers rise or fall flat.
  • Set up custom Slack and email notifications and snapshots for when a specific metric hits your set threshold value. 
  • View pixel-perfect dashboards on any screen size, be it mobile, desktop, or TV screen, without sacrificing quality.

Pricing

Geckoboard provides a 14-day risk-free trial. Other than that, it has three paid plans:

  • Essential: $49 per month
  • Pro: $99 per month
  • Scale: $699 per month

Pros and Cons

✅ Highly customizable dashboards with real-time data refreshes (on all plans).

✅ Readily accessible on any device, regardless of screen size.

❌ Lacks AI integration.

10. Mixpanel

Mixpanel is a product analytics platform that helps companies better understand their customers and make data-driven product decisions.

Features

  • Build interactive dashboards and reports by dragging and dropping charts, funnels, and cards and resizing them to show more or less data.
  • Uses machine learning to mine user data for insights, identify anomalies, validate assumptions, and suggest adjustments to enhance user value.
  • Mixpanel integrates with hundreds of testing, advertising, data warehouses, CDP, and more apps.
  • Add text, images, GIFs, videos, and more to give relevant context to your data visuals.
  • Offers read-made dashboard templates for measuring company KPIs, cohort analysis, marketing, and web analytics.

Pricing

Mixpanel offers a generous free plan with all essential analytics, templates, and up to 20 million monthly events. Other than that, it has two paid plans:

  • Growth: $28 per month
  • Enterprise: Custom pricing

Pros and Cons

✅ Comes with a generous free plan.

✅ Well-integrated with essential apps for A/B testing, user segmentation, and cohorts.

❌ The free plan lacks core functions and is limited to basic analytics and data management features.

Wrapping Up

All the tools mentioned above are great alternatives to Calliper and successfully alleviate its drawbacks. 

I get it; data analysis and visualization are among the most important processes for any growing business. 

Unfortunately, Calliper has limited integrations and a slow onboarding process which makes people discover alternatives to tracking and visualizing data.

But how do you find out which Calliper alternative is right for you? 

Well, there’s no better way than signing up for free trials and judging products for yourself.

If you or your team don’t have the time to try every product on our list, sign up for Datapad, import your KPIs, and create stunning dashboards for you and your team.